I don’t know about you, but I find social media and the 24/7 news cycle exhausting. Many studies have been done on the addictive nature of both and I can personally testify that I was addicted to Second Life for many years.
The only people making money on social media platforms are the people behind them – Mark Zuckerberg’s net worth is 70 Billion dollars. (see the video at the bottom of this post) Take a moment and let that sink-in –$70,000,000,000.00 He made all that money based on our willingness to volunteer our information to him. He takes our information and sells it to advertisers, mega-corporations and (some speculate) foreign governments for the sole purpose of manipulating our society. (the 2016 election for example)
Our addiction to social media is groomed and fed by sophisticated algorithms intended to keep us addicted by giving us a little hit of dopamine at specifically and strategically placed times during our engagement with it. The more we share on social media, the more we feed the data base the algorithms are using to calculate how to best manipulate our behavior – be it political, consumerist or societal.
I use Facebook, Google, Amazon, YouTube, et al. But I no longer make them part of my staple daily diet. Why? Because it’s dangerous and addictive and it keeps me from experiencing the real joy that exists in the real world I live in.
We only have a finite amount of time on this planet – take a moment and consider that the next time you choose to be seduced by the escapism offered by technology.
Until next time …